Along with the folder, a tri-fold insert brochure, postcard and laser-printer compatible stationary were designed to facilitate customizable on-the-spot sell-sheets.
The Pfizer Medical Humanities Initiative needed a kit to compliment their previously completed website.
PMHI's goals, to understand and enhance the patient-physician relationship, again called for a warm, yet professional feel. To achieve this, a toothy non-coated stock, a solid yet not overbearing color palatte and large, personable photos were utilized.